Parlors on 12 is an upscale collection of suites specifically designed for salon professionals of Metro Detroit. Spencer Creative/Anthroflow worked with Parlors on 12 to develop all of their branding, messaging, as well as their website. The final Parlors on 12 logo features custom typography by Spencer Creative.
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Brand Process Work
With the Parlors on 12 being located on the famous 12 Mile Road in Southfield, MI, the owners of the building wanted to convey the nature of the services offered on location, as well as feature the location itself within the name. Out of this discussion, Parlors on 12 was born.
